Gresini Racing, in collaboration with MotoGP Guru and SPORTPASS, a subsidiary of Animoca Brands, has launched an innovative sponsorship program for motorsport fans. This unique initiative allows MotoGP enthusiasts to purchase personalized team sponsorship packages, with prices starting at 125 euro.
Graeme Warring, the Founder of WePlay Media, shared his insights on the main challenge faced in introducing these fan-accessible sponsorship packages for MotoGP. WePlay Media, the gaming studio responsible for MotoGP Guru, has successfully developed the necessary infrastructure and teams to bring real-life experiences to life.
The decision to offer sponsorship at a fraction of the usual cost ensures that this product is available to a wider and more diverse audience, reducing the risk of centralization. This move holds significant implications for decentralization, a key topic in the crypto space. The fan sponsorship program has the potential to decentralize the ownership of MotoGP teams and actively involve their fanbase.
Discussing the future impact of decentralization on professional sports, Warring emphasized the transformative potential it holds. This program grants fans exclusive benefits such as VIP Paddock Experiences at the 2024 Grand Prix events, name placement on bikes and team websites, access to exclusive events, and the opportunity to join Zoom calls with team members. Additionally, fans who own a team sponsorship package stand a chance to win a Ducati Panigale V4S previously used by Marc Marquez.
In other news, Mt Gox has decided not to dump Bitcoin just yet, while Hong Kong has expelled cryptocurrency exchanges, as reported by Asia Express magazine.