Football sensation Cristiano Ronaldo fulfills his promises to holders of his nonfungible tokens (NFTs), despite facing legal challenges in the United States. In a video released by crypto exchange Binance on January 25, Ronaldo is seen playing football with fans and NFT holders. Alongside Binance endorser Khaby Lame and Croatian footballer Maria Marković, Ronaldo trains with the NFT holders and offers them valuable tips to enhance their skills.
Ronaldo’s journey with NFTs began in 2022 when he signed a multiyear partnership with Binance and launched his first NFT collection. The agreement included the creation of exclusive NFT collections featuring Ronaldo, providing NFT holders with unique opportunities to engage with the legendary sports icon. In a press release shared with Cointelegraph, Ronaldo emphasized the significance of his relationship with his fans and expressed his enthusiasm for offering unprecedented experiences and access through NFTs.
In 2023, Ronaldo continued to promote NFTs in collaboration with Binance and even submitted to a lie detector test to prove his ownership of NFTs during the release of his second collection. The lie detector confirmed Ronaldo’s truthfulness, further solidifying his involvement in the NFT space.
However, some critics argue that Ronaldo’s association with Binance’s NFT arm may have encouraged investments in unregistered securities on the platform. On November 27, 2023, users filed a class-action lawsuit against Ronaldo in a Florida district court, alleging that he actively participated in the sale of unregistered securities in conjunction with Binance.
Despite the legal proceedings, serving Ronaldo with the lawsuit has proven to be challenging as his address in Saudi Arabia remains undisclosed. In response, the plaintiffs have requested alternative methods, including sending the notice through email, X (formerly Twitter), and website publication, arguing that these approaches adhere to international agreements.
Meanwhile, Peter McCormack’s Real Bedford Football Club is making waves by embracing Bitcoin and showcasing its presence in the world of football.
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