Square Enix, the renowned Japanese tech company behind popular gaming franchises like Final Fantasy and Kingdom Hearts, has recently formed a partnership with web3 games platform HyperPlay. The collaboration, which began on March 19, includes an undisclosed investment from Square Enix to support the expansion and growth of the HyperPlay game store.
As part of this partnership, Square Enix will also launch its MetaMask-based art experience called “SYMBIOGENESIS” on the HyperPlay storefront. This art experience focuses on digital asset ownership and will be available for users to explore and enjoy.
Hideaki Uehara, General Manager of Investments at Square Enix, expressed excitement about the investment and partnership, stating that the HyperPlay team has created an exceptional product that improves game distribution and introduces new business models that benefit game developers.
This collaboration comes at a time when Square Enix is making efforts to modernize its organizational structure to accommodate blockchain technology, Web3, and artificial intelligence (AI).
JacobC.eth, the Founder of HyperPlay, emphasized the significance of this investment in revolutionizing the gaming sector. He believes that many challenges in the industry stem from outdated distribution platforms that hinder game developers from fully leveraging the potential of web3. By enabling new business models that align the interests of players and developers, HyperPlay aims to create a sustainable pipeline of high-quality games.
Furthermore, HyperPlay plans to expand its platform to Mac users in the near future. Additionally, they have announced upcoming integration with Amazon in Q2 2024, allowing Prime users to access and enjoy Prime Gaming titles directly from the HyperPlay Store. This integration will also provide exclusive Prime Gaming benefits, free games, and other perks for users.
Overall, the partnership between Square Enix and HyperPlay signifies a significant step towards innovation and growth in the gaming industry. With the support of Square Enix’s investment and the introduction of new features and partnerships, HyperPlay aims to transform the gaming landscape and provide a more rewarding experience for both players and developers.